Search Engine Optimization
So, What's SEO?
Simply put, SEO (or ‘Search Engine Optimization’) is the art and science of getting your website preferential ranking on SERPs (or ‘Search Engine Results Pages’). The guys at the top didn’t simply get lucky. Search engines, and Google in particular, have a highly guarded formula for ranking websites and use many criteria (or what they refer to as ‘indicators’). Certainly ‘Content is King’ and incoming links are a large factor, but the degree to which your site is mobile-friendly, online reviews from your customers and the speed at which your website loads are all factors that impact your ranking.
SEO TacticsWe've Got You Covered
On The Fence About SEO?
Since launching Ashford's new website,
traffic has increased by over 3,000%.
Our Process For Ultimate Success
Meta tags, rich snippets, conversion tracking... Oh My! We will cut through the jargon and do the things that get you results.
Often overlooked by many, we first become professional students of your business before we ever put pen to paper. We try to understand and articulate specifically what makes your organization exceptional and how it needs to stand out in your industry. It’s only with this understanding that we can develop the best plan.
Now that we understand the ins and outs of your business, we take a scientific approach to strategy planning. We use search volume for your targeted phrases and other data to drive every decision we make for your custom strategy.
Now we really get to work! A new, custom website design, clean programming built for speed and efficiency, and a custom SEO strategy are now put in place to turn your website into an optimized conversion machine.
As soon as your new site goes live, we start collecting data about its performance, including search engine ranking, demographic information, traffic channels, and more. We send monthly reports to share our findings with you.
We don’t stop at reporting. We use the data we collect to shape decisions to improve your site’s performance. We’ll work together with you to make sure your business goals are being reached and exceeded.