GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Managing an effective Google Ads (formerly known as Adwords) campaign that you can count on for conversion is necessary to make certain that your marketing dollars are used in a sensible manner. It's important to feel secure about the ROI your marketing spend provides to your bottom line. Our PPC / marketing team is Certified by Google and possesses valuable expertise. We can assist you with reaching your clients / customers in New Orleans as well as and across the globe!
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Google Ads - or Adwords - account is only performing as well as what your conversion rate dictates. We use our internet marketing expertise to systematically evaluate your conversion rate to make sure your marketing spend is justified.
TARGETING & SCHEDULING
Making smart use of ad scheduling, regional and demographic targeting, and more settings can have a positive impact on your account's overall performance.
AD EXTENSIONS
Supporting your ads with additional information will result in higher quality leads and raises the level of return from your ads. Our creative Adwords extensions are tailor made to increase your overall conversion rate. We can team PPC with an off the charts SEO strategy and outstanding web design to achieve amazing results!
KEYWORDS & NEGATIVE KEYWORDS
We'll ensure that any keywords you bid on to make your ad display are carefully analyzed. We will also integrate a dynamic strategy utilizing negative keywords to keep non-motivated searchers from clicking your ads so the right people are visiting your site and helping your New Orleans firm exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From the very beginning of your process with us to continuing account optimization, your account will evolve into an unbelievable resource for lead generation. Whether your desired reach is within New Orleans or around the world, we've got you.
STEP
ONE
01.

RESEARCH

Prior to building your account strategy, we begin with a research phase. While our research takes us in a number of various channels depending on the needs of your firm, our team spends a lot of time gaining a deep understanding of your industry, competition, and the current trends and projections for your specific industry. That’s why we’re one of the most sought-after SEO and web design firms in New Orleans.
STEP
TWO
02.

STRATEGY

Combining our expertise with our intensive research about your business and your industry allows us to expertly develop the best strategy for your PPC campaign. Because we believe in producing high-quality marketing results, we include what we learn into our plan, especially your desired outcomes, the particulars of the competitive market, any current economic predictions affecting your industry.
STEP
THREE
03.

EXECUTION

Upon completion of our strategy session for your Adwords account, we start building the campaign for your New Orleans firm. The build-out for your account is essential, because we can then effectively reach your key demographics while getting the biggest bang for your buck. The developed keywords, ad copy, ad extensions, and negative keywords, and other campaign settings will be adjusted to help you get the most possible leads at the most sensible cost per acquisition (CPA) possible.
STEP
FOUR
04.

ANALYZE

Once your ads begin running, we begin the collection of data that reflects your Google Ads account performance. The analysis of key performance indicators (KPIs) gives us the information necessary to determine how your account is performing and will allow us to provide you with detailed reports. You'll always be completely in touch with your Google Ads account performance because that's the level of service that Legnd delivers.
STEP
FIVE
05.

OPTIMIZE

Our analysis and reporting is but one aspect of the work we'll be doing once your ads are up and running. Continual optimization of your account will create the framework of the ongoing plan we craft for your firm. Individual keyword bids, ad extensions, ad copy, negative keywords, and many other campaign metrics will be adjusted as needed.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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