GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Creating and managing a lucrative Google Ads (formerly known as Adwords) campaign that is sure to convert is vital to ensure that your ad purchases are being used sensibly. You need to feel positive about the impact that the money spent has on your revenue. The PPC team at Legnd is Google Certified and able to handle any size spend. We can help you build connections in and around Phoenix and throughout the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads (Adwords) account performs at the success level your conversion rate allows. Legnd uses digital marketing strategies to meticulously follow your conversion rate to make sure your marketing spend is justified.
TARGETING & SCHEDULING
Making smart use of ad scheduling, demographic / regional targeting, and additional strategies can have a positive impact on the results you see from your account.
AD EXTENSIONS
Additional information that supports your ads will result in higher quality leads and helps your ads perform better. We'll carefully create extensions that are tailor made to increase your overall conversion rate. The Legnd team can integrate PPC with next level SEO strategies and dynamic web design to get you outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
We make sure keywords that your firm bids on for ad display are thoroughly studied. We will also integrate a complex and effective negative keyword protocol to deter searchers who are unmotivated from clicking your ads so the best potential customers are visiting your site and your Phoenix business always outperforms the competition.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial setup to continued optimization and monitoring, your account will evolve into an unbelievable resource for lead generation. Whether your target market is Phoenix or even more expansive, we've got you.
STEP
ONE
01.

RESEARCH

Before we begin to fully strategize your account, our first step is some intensive research. While our research takes us in a number of various channels based upon your specific needs, our team spends a lot of time gaining a deep understanding of your competition, current industry trends, and projections for your industry's economic future. That’s why we’re one of the most sought-after design and digital marketing firms in Phoenix.
STEP
TWO
02.

STRATEGY

Combining our expertise with comprehensive research centered around your industry and business give us what we need to formulate the ideal way to maximize results for your Adwords account. Because Legnd is committed to delivering the best service to our customers, we'll be incorporating this gained knowledge into our framework, integrating your specific business goals, what the competitive arena looks like, the current trends and projections for your specific industry.
STEP
THREE
03.

EXECUTION

After the conclusion of our research and strategy development for your Adwords account, we get started building the campaign for your Phoenix company. This build-out is pivotal, because we can then efficiently reach your target market while getting the biggest bang for your buck. Your keywords, negative keywords, ad copy, ad extensions, and other metrics will be adjusted to help you get the most possible leads at a reasonable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the very start of your ad run, we collect the data that's relevant to your Adwords account performance. Analyzing key performance indicators (KPIs) provides us with the insight to evaluate how your account is performing and will allow us to furnish actionable reports. We provide you with the means to be completely in touch with your Google Ads account performance because this is, after all, YOUR business!
STEP
FIVE
05.

OPTIMIZE

Analyzing your data and reporting trends is but one aspect of the work we'll be doing after your ads are live. Optimization and improvement will be the backbone of your ongoing Adwords strategy. Ad copy, individual keyword bids, negative keywords, ad extensions, and many other campaign metrics will be tweaked and improved as necessary.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

Required
Required
Required