GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Managing an effective Adwords, or Google Ads, account capable of supporting a high conversion rate is vital to ensure that your ad purchases are being used sensibly. After all, you should feel confident about the return on investment your marketing budget provides to your overall financial success. The Legnd PPC team is Certified by Google and has tons of experience. We can put you in touch with key people in Phoenix and throughout the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads / Adwords account can only perform if your ads are leading to actual conversions. Our team utilizes our native expertise to meticulously follow your conversion rate to make sure your marketing spend is justified.
TARGETING & SCHEDULING
Making smart use of ad scheduling, demographic targeting, regional targeting, and additional strategies can make all the difference in account performance and results.
AD EXTENSIONS
Supporting your ads with additional information draws in a higher quality of leads and helps your ads perform better. We'll carefully create extensions that are geared toward the overall improvement of your conversion rate. We can team PPC with next level SEO strategies and dynamic web design to produce outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
Legnd will ensure that the keywords you bid on that impact your ad display are carefully analyzed. Our standard practice also uses a dynamic negative keyword strategy to discourage visitors who aren't motivated from clicking your ads so your ideal customers are visiting your website and helping your Phoenix company exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial research to continuing account optimization, your account will knock your socks off with its ridiculous level of lead generation. If your reach is the Phoenix market or around the world, we've got you covered.
STEP
ONE
01.

RESEARCH

Before we begin to fully strategize your account, we start with some research. Our research may take us in a million different directions based on your desired outcomes, Legnd makes sure to understand your industry's current climate, your relevant competitors, and future trends that may affect your industry. Which makes it no surprise that we're one of the top-rated web design and SEO companies in Phoenix.
STEP
TWO
02.

STRATEGY

Integrating Legnd know-how with our in-depth research focused on your business and industry give us what we need to develop the ideal way to maximize results for your Google Ads account. Because Legnd is committed to providing the best marketing results, we include everything we learn into your account strategy, integrating your specific business goals, your competitive arena, any current economic predictions affecting your industry.
STEP
THREE
03.

EXECUTION

After developing a research-driven strategy for your Adwords account, we'll begin building out the account for your Phoenix firm. The structure of your account is extremely important, because it lets us effectively reach your key demographics while getting the biggest bang for your buck. Your ad extensions, ad copy, keywords, and negative keywords, along with other settings will be adjusted to give you the most possible leads at the most efficient cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

Once your ads begin running, we'll be collecting data regarding your Adwords account performance. Key performance indicators (KPIs) analysis provides us with the information necessary to determine how your account is doing and allows us to furnish actionable reports. You'll always be completely in touch with your Google Ads account performance because that's the level of service that Legnd delivers.
STEP
FIVE
05.

OPTIMIZE

Our analysis and reporting is but one aspect of the work we'll be doing after your ads are live. Optimization and improvement will comprise the foundation for your ongoing strategy. Individual keyword bids, ad extensions, ad copy, negative keywords, and many other campaign metrics will be tweaked and improved as necessary.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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