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GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Managing an effective Adwords, or Google Ads, campaign that is sure to convert is a key factor to making sure that your marketing dollars are used in a sensible manner. After all, you should feel confident about the monetary results your marketing spend provides to your bottom line. The PPC team at Legnd is Google Certified and has tons of experience. We can help you build connections in Covington and across the globe!
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads / Adwords account is only performing if your ads are leading to actual conversions. We use our internet marketing expertise to analyze your rate of conversion to make sure your marketing spend is justified.
TARGETING & SCHEDULING
Smart utilization of ad scheduling, regional and demographic targeting, and additional strategies can make all the difference in the results you see from your account.
AD EXTENSIONS
Additional information that supports your ads will result in higher quality leads and helps your ads perform better. Our carefully crafted ad extensions will typically increase the campaign's conversion rate. The Legnd team can integrate PPC with an off the charts SEO strategy and outstanding web design to produce outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
We make sure keywords that your firm bids on for ad display are fully analyzed. We will also integrate a robust negative keyword strategy to thwart non-motivated visitors from clicking your ads so your ideal customers are visiting your website and helping your Covington firm exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

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ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

Ask An Adwords Specialist 
ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

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ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

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ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From the very beginning of your process with us to continued optimization and monitoring, your Google Ads account will evolve into an unbelievable resource for lead generation. Whether your target market is Covington or across the continent, you can count on us.
STEP
ONE
01.

RESEARCH

Before we do anything to boost your account, our first step is some intensive research. Initial research can lead us in a number of various channels determined by your particular marketing needs, our team spends a lot of time gaining a deep understanding of relevant industry data, your competitors, and future trends that may affect your industry. That’s why we’re one of the most sought-after internet marketing and SEO companies in Covington.
STEP
TWO
02.

STRATEGY

Integrating Legnd know-how with our comprehensive research into your industry and business allows us to develop the ideal way to maximize results for your Adwords account. Because we believe in providing high-quality service to our customers, we integrate everything we have learned into our roadmap, integrating your specific business goals, the particulars of the competitive market, the current trends and projections for your specific industry.
STEP
THREE
03.

EXECUTION

Upon completion of our strategy session for your account, we start building the campaign for your firm in Covington. This setup is vital, as it allows us to successfully target your customers while optimizing your budget. The ad copy, keywords, ad extensions, negative keywords, along with other campaign settings will be adjusted to help you get the best leads possible at the most sensible cost per acquisition (CPA) possible.
STEP
FOUR
04.

ANALYZE

From the minute your ads start running, we begin the collection of data that reflects your campaign performance. Key performance indicators (KPIs) analysis provides us with the information necessary to evaluate how the campaign is performing and allows us to provide you with detailed reports. You'll have complete transparency with the results your Adwords account is delivering because that's the level of service that Legnd delivers.
STEP
FIVE
05.

OPTIMIZE

Analyzing your data and reporting trends is just a sliver of the behind the scenes work we'll be doing after your ads start running. Continuous improvement and optimization will comprise the foundation for the ongoing strategy we build for you. Keyword bids, ad copy, ad extensions, negative keywords, and other campaign settings will be adjusted on an ongoing basis.

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Let's bring your
project to life

Submit this form to get a call back from one of our project strategists: Morgan, Rob, or Karrie. Or use this link to schedule a call at your convenience!

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