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GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Strategizing a lucrative Google Ads (also known as Adwords) account that supports a high rate of conversion is necessary when you want to make sure your firm's marketing dollars are used in a sensible manner. You want to feel confident about the return on investment your marketing budget provides to your overall financial success. Our pay-per-click team is Google Certified and time tested. We can help you build connections in Nashville and beyond!
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads (Adwords) accounts only perform at the success level your conversion rate allows. Our team utilizes our native expertise to systematically evaluate your rate of conversion to ensure that your dollars are working for you.
TARGETING & SCHEDULING
Intuitive use of ad schedules, demographic / regional targeting, and more settings can make a world of difference to your account's overall performance.
AD EXTENSIONS
Supporting your ads with additional information draws in a higher quality of leads and raises the performance of your ads. We methodically craft extensions that are geared toward the overall improvement of your conversion rate. The Legnd team can integrate PPC with an off the charts SEO strategy and outstanding web design to produce outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
Legnd will ensure that the keywords you bid on for ad display are thoroughly researched. Our standard practice also uses a complex and effective strategy utilizing negative keywords to discourage visitors who aren't motivated from clicking on your ads so that your ideal customers are visiting your website and your Nashville business always outperforms the competition.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

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ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

Ask An Adwords Specialist 
ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

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ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

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ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From the inception of your PPC campaign to ongoing account optimization, your Adwords account will evolve into an unbelievable resource for lead generation. Whether your target market is Nashville or around the world, Legnd delivers.
STEP
ONE
01.

RESEARCH

Before we get down to the nitty gritty of strategizing your account, we spend time researching. While our research takes us in a million different directions based upon your specific needs, we drill down to truly get a grasp of relevant industry data, your competitors, and projections for your industry's economic future. Which makes it no surprise that we're one of the top-rated web design and SEO companies in Nashville.
STEP
TWO
02.

STRATEGY

Making use of our years of experience, along with our intensive research centered around your industry and business allows us to craft the best strategy for your Google Ads account. Because we are set on providing high-quality internet marketing services, we'll be incorporating everything we have learned into our framework, integrating your specific business goals, your competitive arena, projections for your industry's economic future.
STEP
THREE
03.

EXECUTION

After the conclusion of our research and strategy development for the Google Ads account, we get moving with building out the account for your firm in Nashville. The build-out for your account is essential, because we can then efficiently reach your target market while making the most of your budget. The ad copy, keywords, ad extensions, negative keywords, along with other settings will be adjusted to provide your business with dynamic lead generation at a sustainable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the minute your ads start running, we begin the collection of data that reflects your Google Ads account performance. Analyzing key performance indicators (KPIs) gives us the insight to determine how well your account is performing and allows us to give you reports that are useful. You'll always be completely in touch with how your account is performing because this is, after all, YOUR business!
STEP
FIVE
05.

OPTIMIZE

Comprehensive reporting and analysis is only a small portion of the work we'll be doing once your ads are up and running. Continuous improvement and optimization will be the backbone of your ongoing strategy. Keyword bids, ad copy, ad extensions, negative keywords, and many other campaign metrics will be closely monitored and optimized.

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Let's bring your
project to life

Submit this form to get a call back from one of our project strategists: Morgan, Rob, or Karrie. Or use this link to schedule a call at your convenience!

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