GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Managing an effective Adwords, or Google Ads, campaign that is sure to convert is vital to ensure that your marketing dollars are put to good use. After all, you should feel secure about the ROI the money spent has on your revenue. Our pay-per-click team is Certified by Google and able to handle any size spend. We can put you in touch with key people in Nashville and across the globe!
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Google Ads - or Adwords - account is only performing as well as what your conversion rate dictates. We put our marketing expertise into action to meticulously follow your rate of conversion and determine if your current marketing budget makes sense.
TARGETING & SCHEDULING
Intuitive use of ad schedules, geofencing, demographic targeting, and other settings can make all the difference in the overall results of your account.
AD EXTENSIONS
Supporting your ads with additional information will result in higher quality leads and raises the performance of your ads. Our creative Adwords extensions are likely to improve your overall conversion rate. We have the ability to tie PPC in with next level SEO strategies and custom web design to produce outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
Legnd will ensure that the keywords you bid on that impact your ad display are carefully studied. We'll also implement a efficient negative keyword protocol to keep non-motivated searchers from clicking your ads so the best potential customers are visiting your site and helping your Nashville firm exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

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ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

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ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

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ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

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ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From the inception of your PPC campaign to continued optimization and monitoring, your account will knock your socks off with its ridiculous level of lead generation. If your reach is the Nashville market or even more expansive, you can count on us.
STEP
ONE
01.

RESEARCH

Before we get down to the nitty gritty of strategizing your account, our first step is some intensive research. Research can take us in a number of different directions determined by the needs of your firm, we always place an emphasis on understanding your industry's current climate, your relevant competitors, and projections for your industry's economic future. Which makes it no surprise that we're one of the top-rated web design and SEO companies in Nashville.
STEP
TWO
02.

STRATEGY

Integrating Legnd know-how with our in-depth research into your industry and business lets us craft the optimal strategy for your Google Ads account. Because our standard is delivering optimal marketing results, we integrate this gained knowledge into our roadmap, especially your desired outcomes, what the competitive arena looks like, the current trends and projections for your specific industry.
STEP
THREE
03.

EXECUTION

Once we develop our analytical strategy for your account, we'll begin building out the account for your Nashville based business. The build-out for your account is essential, because we can then effectively reach your key demographics while making the most of your budget. Your keywords, negative keywords, ad copy, ad extensions, and other metrics will be adjusted to assist in providing you with the most possible leads at the most efficient cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the minute your ads start running, we begin the collection of data that reflects your Adwords account performance. Key performance indicators (KPIs) analysis provides us with the insight to determine how the campaign is performing and allows us to give you reports that are useful. You'll always be completely in touch with the results your Adwords account is delivering because that's the level of service that Legnd delivers.
STEP
FIVE
05.

OPTIMIZE

Our analysis and reporting is just a sliver of what we'll be working on upon the launch of your ads. Continuous improvement and optimization will comprise the foundation for the ongoing plan we craft for your firm. Keyword bids, ad copy, ad extensions, negative keywords, and many other campaign metrics will be closely monitored and optimized.

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Let's bring your
project to life

Submit this form to get a call back from one of our project strategists: Morgan, Rob, or Karrie. Or use this link to schedule a call at your convenience!

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