GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Managing a lucrative Adwords / Google Ads account that you can count on for conversion is necessary to make certain that your ad purchases are put to work in a reasonable way. It's important to feel positive about the monetary results your spending produces. The Legnd PPC team is Google Certified and able to handle any size spend. We can help you reach the right people in Houston as well as and throughout the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads / Adwords account can only perform at the level of your conversion rate. Legnd uses digital marketing strategies to carefully track your conversion rate and allot the appropriate amount of marketing spend to your campaign.
TARGETING & SCHEDULING
Smart utilization of ad scheduling, geofencing, demographic targeting, and additional strategies can have a positive impact on account performance and results.
AD EXTENSIONS
Supporting your ads with additional information attracts better leads and raises the level of return from your ads. We methodically craft extensions that are likely to improve your overall conversion rate. We are able to merge PPC in with next level SEO strategies and outstanding web design to help you get the results of your dreams!
KEYWORDS & NEGATIVE KEYWORDS
The keywords you bid on that impact your ad display are carefully researched. Our standard practice also uses a efficient strategy utilizing negative keywords to keep non-motivated searchers from clicking your ads so that your ideal customers are visiting your website and boosting the performance of your Houston business.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From the very beginning of your process with us to continued optimization and monitoring, your account will become the lead generation tool of your dreams. If your market is the city of Houston or across the continent, Legnd delivers.
STEP
ONE
01.

RESEARCH

Before we get down to the nitty gritty of strategizing your account, our first step is some intensive research. Our research may take us in a number of different directions determined by the needs of your firm, Legnd makes sure to understand your industry's current climate, your relevant competitors, and projections for your industry's economic future. And that's why we are one of the most respected design and digital marketing firms in Houston.
STEP
TWO
02.

STRATEGY

Combining our expertise with exhaustive research focused on your business and industry give us what we need to expertly develop the optimal strategy for your account. Because we believe in producing the best internet marketing services, we'll be incorporating everything we learn into our plan, including your marketing goals, your competitive arena, projections for your industry's economic future.
STEP
THREE
03.

EXECUTION

After developing a research-driven strategy for your Adwords account, we get moving with building out the account for your Houston based business. This setup is vital, because we can then efficiently reach your target market while maximizing budget optimization. Your keywords, negative keywords, ad copy, ad extensions, along with other settings will be adjusted to provide your business with the most possible leads at a sustainable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the moment your ads begin running, we collect the data that's relevant to your Google Ads account performance. Key performance indicators (KPIs) analysis provides us with the information necessary to evaluate how the campaign is performing and will allow us to provide you with detailed reports. You'll have complete transparency with your Google Ads account performance because that's the level of service that Legnd delivers.
STEP
FIVE
05.

OPTIMIZE

Analyzing your data and reporting trends is only a small portion of what we'll be working on upon the launch of your ads. Optimization and improvement will be the foundation for the ongoing strategy we build for you. Individual keyword bids, ad extensions, ad copy, negative keywords, and a host of other settings will be adjusted as needed.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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