GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Implementing a lucrative Adwords (also called Google Ads) account that is sure to convert is necessary to making sure that your ad purchases are being used sensibly. It's important to feel good about the monetary results the money spent has on your revenue. The PPC team at Legnd is Certified by Google and time tested. We can assist you with reaching your clients / customers in Baton Rouge as well as and around the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads (Adwords) account can only perform as well as what your conversion rate dictates. We use our internet marketing expertise to analyze your rate of conversion to make sure your marketing spend is justified.
TARGETING & SCHEDULING
Intuitive use of ad schedules, demographic / regional targeting, and more settings can make a world of difference to your account's overall performance.
AD EXTENSIONS
Supporting your ads with additional information will result in higher quality leads and increases ad performance. We methodically craft extensions that are likely to improve your overall conversion rate. The Legnd team can integrate PPC with a sniper-like SEO strategy and dynamic web design to achieve amazing results!
KEYWORDS & NEGATIVE KEYWORDS
The keywords you bid on that impact your ad display are thoroughly studied. Our standard practice also uses a robust strategy utilizing negative keywords to thwart non-motivated visitors from clicking on your ads so that the best potential customers are visiting your site and boosting the performance of your Baton Rouge business.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial research to continued optimization and monitoring, your Google Ads account will evolve into an unbelievable resource for lead generation. If your market is the city of Baton Rouge or across the continent, we've got you.
STEP
ONE
01.

RESEARCH

Prior to building your account strategy, we spend time researching. Initial research can lead us in a number of different directions based upon your particular marketing needs, we drill down to truly get a grasp of relevant industry data, your competitors, and projections for your industry's economic future. And that's why we are one of the most respected internet marketing and SEO companies in Baton Rouge.
STEP
TWO
02.

STRATEGY

Using both our native knowledge, along with our intensive research focused on your business and industry allows us to formulate the optimal strategy for your PPC campaign. Because our standard is producing top internet marketing services, we integrate everything we have learned into our plan, incorporating your goals, your competitive arena, projections for your industry's economic future.
STEP
THREE
03.

EXECUTION

Once we develop our analytical strategy for your Adwords account, we get started building the campaign for your Baton Rouge firm. The structure of your account is extremely important, as it allows us to effectively reach your key demographics while making the most of your budget. Your keywords, negative keywords, ad copy, ad extensions, along with other settings will be adjusted to assist in providing you with dynamic lead generation at a sustainable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the moment your ads begin running, we start our data collection to measure your Adwords account performance. Key performance indicators (KPIs) analysis provides us with the intel to evaluate how your account is performing and allows us to provide you with detailed reports. We provide you with the means to be completely in touch with your account performance because this is, after all, YOUR business!
STEP
FIVE
05.

OPTIMIZE

Comprehensive reporting and analysis is but one aspect of the behind the scenes work we'll be doing upon the launch of your ads. Continuous improvement and optimization will comprise the foundation for your ongoing strategy. Ad copy, individual keyword bids, negative keywords, ad extensions, and a host of other settings will be adjusted as needed.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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