GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Strategizing an efficient Adwords, or Google Ads, account that is sure to convert is vital to make certain that your marketing dollars are used in a sensible manner. You want to feel secure about the return on investment your marketing spend provides to your bottom line. Our PPC / marketing team is Google Certified and has tons of experience. We can put you in touch with key people in San Antonio and across the globe!
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Google Ads - or Adwords - account is only performing as well as what your conversion rate dictates. Legnd uses digital marketing strategies to meticulously follow your conversion rate and determine if your current marketing budget makes sense.
TARGETING & SCHEDULING
Smart utilization of ad scheduling, regional and demographic targeting, and more settings can make a world of difference to the results you see from your account.
AD EXTENSIONS
Additional information that supports your ads attracts better qualified leads and helps your ads perform better. Our carefully crafted ad extensions are likely to improve your overall conversion rate. We can team PPC with a sniper-like SEO strategy and web design to get you outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
The keywords you bid on for your ad display are carefully studied. Our standard practice also uses a complex and effective strategy utilizing negative keywords to thwart non-motivated visitors from clicking your ads so your ideal customers are visiting your website and helping your San Antonio company exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial setup to ongoing account optimization, your Adwords account will become a well-oiled lead generation machine! If your reach is the San Antonio market or even more expansive, Legnd delivers.
STEP
ONE
01.

RESEARCH

Before we do anything to boost your account, our first step is some intensive research. While our research takes us in a number of various channels based upon your desired outcomes, Legnd makes sure to understand relevant industry data, your competitors, and future trends that may affect your industry. This level of dedication is why we are one of the most in-demand internet marketing and SEO companies in San Antonio.
STEP
TWO
02.

STRATEGY

Making use of our years of experience, along with our intensive research centered around your industry and business allows us to expertly develop the right path forward for your PPC campaign. Because our standard is producing top digital marketing services, we include this gained knowledge into our plan, including your marketing goals, your competition, projections for your industry's economic future.
STEP
THREE
03.

EXECUTION

Once we develop our analytical strategy for the Google Ads account, we get moving with building out the account for your San Antonio based business. This build-out is pivotal, because we can then efficiently reach your target market while getting the biggest bang for your buck. Your ad extensions, ad copy, keywords, and negative keywords, along with other settings will be adjusted to assist in providing you with the most robust lead generation at the most sensible cost per acquisition (CPA) possible.
STEP
FOUR
04.

ANALYZE

Once your ads begin running, we'll be collecting data regarding your account performance. Analyzing key performance indicators (KPIs) gives us the information necessary to evaluate how your account is doing and allows us to give you reports that are useful. We provide you with the means to be completely in touch with your account performance because that’s just part of Legnd’s full-service web design ethos.
STEP
FIVE
05.

OPTIMIZE

Analyzing your data and reporting trends is just the beginning of the work we'll be doing after your ads start running. Continuous improvement and optimization will be the foundation for the ongoing strategy we build for you. Ad copy, individual keyword bids, negative keywords, ad extensions, and a host of other settings will be adjusted on an ongoing basis.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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