A Travel blog following Joe Hawley & his companion Freedom on their journey on the road living in the van. Legnd was hired to develop not only a logo mark but a brand that would work across his blog, social media, and merchandise.
Perhaps the most fun part of establishing a brand is creating the meaningful and consistent ways to apply it. The shirts, cards, stickers, decals, etc. for Man Van Dog Blog were not exception!
Because Joe was going to be documenting his travels with his followers, it only made sense to develop a series of branded social media graphics. We created a variety of profile images, cover images, and even branded instagram story templates!