GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Implementing an efficient Google Ads (formerly known as Adwords) account that supports a high rate of conversion is necessary to make certain that your marketing spends are used in a sensible manner. It's important to feel positive about the monetary results the money spent has on your revenue. Our PPC / marketing team is Google Certified and has tons of experience. We can help you reach the right people in New Orleans as well as and throughout the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads / Adwords account is only performing as well as what your conversion rate dictates. We use our internet marketing expertise to systematically evaluate your rate of conversion to make sure your marketing spend is justified.
TARGETING & SCHEDULING
Smart utilization of ad scheduling, demographic targeting, regional targeting, and more settings can have a positive impact on the results you see from your account.
AD EXTENSIONS
Supporting info on your ads draws in a higher quality of leads and raises the level of return from your ads. We methodically craft extensions that are geared toward the overall improvement of your conversion rate. The Legnd team can integrate PPC with an off the charts SEO strategy and web design to achieve amazing results!
KEYWORDS & NEGATIVE KEYWORDS
We'll ensure that any keywords you bid on for ad display are carefully studied. Our standard practice also uses a dynamic strategy utilizing negative keywords to thwart non-motivated visitors from clicking your ads so your ideal customers are visiting your website and your New Orleans business always outperforms the competition.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

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ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

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ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

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ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

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ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From the inception of your PPC campaign to ongoing account optimization, your Google Ads account will become the lead generation tool of your dreams. If your reach is the New Orleans market or is more international in scope, we've got you covered.
STEP
ONE
01.

RESEARCH

Before we get down to the nitty gritty of strategizing your account, we spend time researching. Research can take us in a variety of directions based upon your specific needs, our team spends a lot of time gaining a deep understanding of your industry's current climate, your relevant competitors, and future trends that may affect your industry. That’s why we’re one of the most sought-after design and digital marketing firms in New Orleans.
STEP
TWO
02.

STRATEGY

Using both our native knowledge, along with our intensive research about your business and your industry allows us to expertly develop the ideal way to maximize results for your account. Because we believe in producing top marketing results, we will be sure to incorporate what we learn into our framework, integrating your specific business goals, what the competitive arena looks like, any current economic predictions affecting your industry.
STEP
THREE
03.

EXECUTION

Once we develop our analytical strategy for your Adwords / Google Ads account, we get moving with building out the account for your New Orleans company. The structure of your account is extremely important, because it lets us effectively reach your key demographics while optimizing your budget. The ad copy, keywords, ad extensions, negative keywords, along with other campaign settings will be fine tuned to give you the best leads possible at a reasonable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the very start of your ad run, we'll be collecting data regarding your campaign performance. Analyzing key performance indicators (KPIs) will give us the insight to determine how well the account is performing and will allow us to furnish actionable reports. You'll always be completely in touch with your account performance because this is, after all, YOUR business!
STEP
FIVE
05.

OPTIMIZE

Comprehensive reporting and analysis is just a sliver of the behind the scenes work we'll be doing after your ads start running. Continual optimization of your account will comprise the foundation for the ongoing strategy we build for you. Keyword bids, ad copy, ad extensions, negative keywords, and other campaign settings will be adjusted on an ongoing basis.

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Let's bring your
project to life

Submit this form to get a call back from one of our project strategists: Morgan, Rob, or Karrie. Or use this link to schedule a call at your convenience!

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