GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Strategizing an effective Adwords / Google Ads account capable of supporting a high conversion rate is necessary to ensure that your ad purchases are put to good use. You need to feel secure about the impact that your marketing budget provides to your overall financial success. The PPC team at Legnd is Certified by Google and time tested. We can help you build connections in and around San Antonio and throughout the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads / Adwords account can only perform at the success level your conversion rate allows. We use our internet marketing expertise to systematically evaluate your rate of conversion and determine if your current marketing budget makes sense.
TARGETING & SCHEDULING
Making smart use of ad scheduling, demographic / regional targeting, and additional strategies can cause a significant and positive boost to the overall results of your account.
AD EXTENSIONS
Supporting info on your ads attracts better qualified leads and raises the performance of your ads. We'll carefully create extensions that will typically increase the campaign's conversion rate. We have the ability to tie PPC in with robust SEO strategies and custom web design to achieve amazing results!
KEYWORDS & NEGATIVE KEYWORDS
The keywords you bid on that impact your ad display are thoroughly analyzed. We'll also implement a efficient negative keyword strategy to discourage visitors who aren't motivated from clicking on your ads so that your ideal customers are visiting your website and your San Antonio business always outperforms the competition.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial research to ongoing optimization and monitoring, your account will evolve into an unbelievable resource for lead generation. Whether your target market is San Antonio or around the world, we've got you covered.
STEP
ONE
01.

RESEARCH

Before we get down to the nitty gritty of strategizing your account, we spend time researching. While our research takes us in a number of different directions determined by your desired outcomes, we always place an emphasis on understanding your competition, current industry trends, and the current trends and projections for your specific industry. This level of dedication is why we are one of the most in-demand design and digital marketing firms in San Antonio.
STEP
TWO
02.

STRATEGY

Using both our native knowledge, along with exhaustive research focused on your business and industry allows us to formulate the best strategy for your Google Ads account. Because we are set on producing top service to our customers, we'll be incorporating this gained knowledge into our framework, integrating your specific business goals, the particulars of the competitive market, projections for your industry's economic future.
STEP
THREE
03.

EXECUTION

After the conclusion of our research and strategy development for your Adwords / Google Ads account, we'll begin building out the account for your San Antonio company. This build-out is pivotal, because we can then successfully target your customers while optimizing your budget. Your keywords, negative keywords, ad copy, ad extensions, along with other campaign settings will be fine tuned to assist in providing you with dynamic lead generation at a reasonable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the moment your ads begin running, we collect the data that's relevant to your Adwords account performance. Key performance indicators (KPIs) analysis provides us with the information necessary to determine how well the campaign is performing and allows us to provide you with detailed reports. You'll always be completely in touch with how your account is performing because that’s just part of Legnd’s full-service web design ethos.
STEP
FIVE
05.

OPTIMIZE

Comprehensive reporting and analysis is just a sliver of the behind the scenes work we'll be doing after your ads are live. Non-stop improvement will be the backbone of your ongoing Adwords strategy. Keyword bids, ad copy, ad extensions, negative keywords, and a host of other settings will be tweaked and improved as necessary.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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