GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Implementing a lucrative Google Ads (formerly known as Adwords) account that supports a high rate of conversion is vital when you want to make sure your marketing spends are put to work in a reasonable way. You want to feel positive about the impact that your marketing budget provides to your overall financial success. The PPC team at Legnd is Certified by Google and possesses valuable expertise. We can put you in touch with key people in San Antonio and beyond!
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads (Adwords) account is only performing if your ads are leading to actual conversions. Legnd uses digital marketing strategies to systematically evaluate your conversion rate and allot the appropriate amount of marketing spend to your campaign.
TARGETING & SCHEDULING
Making smart use of ad scheduling, geofencing, demographic targeting, and additional strategies can make a world of difference to the overall results of your account.
AD EXTENSIONS
Supporting info on your ads attracts better qualified leads and increases ad performance. Our carefully crafted ad extensions will typically increase the campaign's conversion rate. We can team PPC with next level SEO strategies and web design to get you outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
Legnd will ensure that the keywords you bid on to make your ad display are carefully researched. We will also utilize a dynamic strategy utilizing negative keywords to thwart non-motivated visitors from clicking on your ads so your target customers are the ones visiting your site and boosting the performance of your Houston business.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From the inception of your PPC campaign to continuing account optimization, your account will evolve into an unbelievable resource for lead generation. Whether your desired reach is within San Antonio or is more international in scope, Legnd delivers.
STEP
ONE
01.

RESEARCH

Before we get down to the nitty gritty of strategizing your account, we start with some research. Our research may take us in a variety of directions based on your desired outcomes, our team spends a lot of time gaining a deep understanding of your competition, current industry trends, and future trends that may affect your industry. Which makes it no surprise that we're one of the top-rated design and digital marketing firms in San Antonio.
STEP
TWO
02.

STRATEGY

Using both our native knowledge, along with in-depth research about your business and your industry give us what we need to craft the right path forward for your Google Ads account. Because Legnd is committed to delivering top marketing results, we include what we learn into our plan, incorporating your goals, the particulars of the competitive market, the current trends and projections for your specific industry.
STEP
THREE
03.

EXECUTION

Once we develop our analytical strategy for the Google Ads account, we get started building the campaign for your San Antonio based business. This build-out is pivotal, because it lets us successfully target your customers while getting the biggest bang for your buck. Your keywords, negative keywords, ad copy, ad extensions, and other campaign settings will be fine tuned to assist in providing you with the most possible leads at a sustainable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the very start of your ad run, we start our data collection to measure your Google Ads account performance. Analyzing key performance indicators (KPIs) provides us with the intel to determine how well your account is performing and will allow us to furnish actionable reports. You'll always be completely in touch with your Google Ads account performance because this is, after all, YOUR business!
STEP
FIVE
05.

OPTIMIZE

Analyzing your data and reporting trends is just a sliver of the work we do after your ads are live. Non-stop improvement will be the foundation for the ongoing plan we craft for your firm. Ad extensions, negative keywords, ad copy, individual keyword bids, and a host of other settings will be closely monitored and optimized.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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