GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Managing an efficient Google Ads (formerly known as Adwords) campaign that supports a high rate of conversion is vital when you want to make sure your marketing dollars are put to good use. You need to feel confident about the monetary results the money spent has on your revenue. Our PPC / marketing team is Google Certified and able to handle any size spend. We can assist you with reaching your clients / customers in San Antonio and beyond!
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads / Adwords account is only performing as well as what your conversion rate dictates. We use our internet marketing expertise to meticulously follow your rate of conversion to make sure your marketing spend is justified.
TARGETING & SCHEDULING
Making smart use of ad scheduling, demographic / regional targeting, and more settings can have a positive impact on the overall results of your account.
AD EXTENSIONS
Supporting info on your ads attracts better leads and helps your ads perform better. Our carefully crafted ad extensions are tailor made to increase your overall conversion rate. We are able to merge PPC in with a sniper-like SEO strategy and custom web design to help you get the results of your dreams!
KEYWORDS & NEGATIVE KEYWORDS
The keywords you bid on for ad display are fully studied. Our standard practice also uses a complex and effective negative keyword strategy to deter searchers who are unmotivated from clicking your ads so your target customers are the ones visiting your site and helping your Houston firm exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial research to continuing account optimization, your Adwords account will knock your socks off with its ridiculous level of lead generation. Whether your target market is San Antonio or around the world, Legnd delivers.
STEP
ONE
01.

RESEARCH

Before we begin to fully strategize your account, we spend time researching. While our research takes us in a number of various channels depending on your desired outcomes, our team spends a lot of time gaining a deep understanding of relevant industry data, your competitors, and any current economic predictions affecting your industry. This level of dedication is why we are one of the most in-demand design and digital marketing firms in San Antonio.
STEP
TWO
02.

STRATEGY

Integrating Legnd know-how with our our intensive research into your industry and business allows us to formulate the ideal way to maximize results for your Google Ads account. Because we are set on producing high-quality digital marketing services, we integrate everything we have learned into your account strategy, including your marketing goals, your competitive arena, projections for your industry's economic future.
STEP
THREE
03.

EXECUTION

After the conclusion of our research and strategy development for your Adwords / Google Ads account, we get moving with building out the account for your San Antonio company. The build-out for your account is essential, because it lets us more accurately target consumers while getting the biggest bang for your buck. The ad copy, keywords, ad extensions, negative keywords, along with other campaign settings will be fine tuned to assist in providing you with the most robust lead generation at the most efficient cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

Once your ads begin running, we collect the data that's relevant to your campaign performance. Analyzing key performance indicators (KPIs) provides us with the insight to determine how well your account is performing and will allow us to furnish actionable reports. You'll always be completely in touch with your Google Ads account performance because that’s just part of Legnd’s full-service web design ethos.
STEP
FIVE
05.

OPTIMIZE

Our analysis and reporting is only a small portion of what we'll be working on upon the launch of your ads. Continuous improvement and optimization will be the foundation for your ongoing strategy. Ad copy, individual keyword bids, negative keywords, ad extensions, and other campaign settings will be adjusted as needed.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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