GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Implementing a results-driven Google Ads (formerly known as Adwords) account that supports a high rate of conversion is important to make certain that your marketing dollars are used in a sensible manner. It's important to feel positive about the impact that your spending produces. The PPC team at Legnd is Google Certified and time tested. We can assist you with reaching your clients / customers in Phoenix as well as and across the globe!
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads (Adwords) account is only performing as well as what your conversion rate dictates. Our team utilizes our native expertise to systematically evaluate your conversion rate and allot the appropriate amount of marketing spend to your campaign.
TARGETING & SCHEDULING
Smart utilization of ad scheduling, demographic targeting, regional targeting, and additional strategies can make all the difference in the overall results of your account.
AD EXTENSIONS
Additional information that supports your ads draws in a higher quality of leads and raises the performance of your ads. Our creative Adwords extensions will typically increase the campaign's conversion rate. The Legnd team can integrate PPC with next level SEO strategies and web design to get you outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
The keywords you bid on to make your ad display are thoroughly studied. We will also integrate a efficient negative keyword strategy to discourage visitors who aren't motivated from clicking on your ads so the best potential customers are visiting your site and boosting the performance of your Phoenix business.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial research to ongoing optimization and monitoring, your account will become a well-oiled lead generation machine! Whether your desired reach is within Phoenix or even more expansive, Legnd delivers.
STEP
ONE
01.

RESEARCH

Before we do anything to boost your account, we spend time researching. Initial research can lead us in a number of different directions based on your particular marketing needs, Legnd makes sure to understand relevant industry data, your competitors, and the current trends and projections for your specific industry. That’s why we’re one of the most sought-after internet marketing and SEO companies in Phoenix.
STEP
TWO
02.

STRATEGY

Integrating Legnd know-how with our comprehensive research centered around your industry and business give us what we need to craft the right path forward for your PPC campaign. Because we are set on delivering high-quality service to our customers, we include everything we learn into our roadmap, including your marketing goals, your competitive arena, any current economic predictions affecting your industry.
STEP
THREE
03.

EXECUTION

After the conclusion of our research and strategy development for your account, we get moving with building out the account for your Phoenix firm. This build-out is pivotal, as it allows us to successfully target your customers while optimizing your budget. The developed keywords, ad copy, ad extensions, and negative keywords, along with other campaign settings will be fine tuned to help you get dynamic lead generation at the most efficient cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the moment your ads begin running, we begin the collection of data that reflects your campaign performance. Analyzing key performance indicators (KPIs) gives us the intel to evaluate how the account is performing and allows us to give you reports that are useful. You'll have complete transparency with your account performance because this is, after all, YOUR business!
STEP
FIVE
05.

OPTIMIZE

Our analysis and reporting is just the beginning of what we'll be working on upon the launch of your ads. Optimization and improvement will create the framework of your ongoing Adwords strategy. Ad extensions, negative keywords, ad copy, individual keyword bids, and other campaign settings will be adjusted on an ongoing basis.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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