GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Strategizing an efficient Adwords (also called Google Ads) account that you can count on for conversion is a key factor when you want to make sure your firm's marketing dollars are used in a sensible manner. After all, you should feel positive about the return on investment your marketing spend provides to your bottom line. The Legnd PPC team is Google Certified and able to handle any size spend. We can put you in touch with key people in New Orleans and beyond!
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Google Ads - or Adwords - account can only perform at the success level your conversion rate allows. We put our marketing expertise into action to systematically evaluate your rate of conversion to make sure your marketing spend is justified.
TARGETING & SCHEDULING
Data-driven use of ad scheduling, regional and demographic targeting, and other settings can make a world of difference to account performance and results.
AD EXTENSIONS
Additional information that supports your ads attracts better qualified leads and raises the performance of your ads. Our creative Adwords extensions are geared toward the overall improvement of your conversion rate. The Legnd team can integrate PPC with robust SEO strategies and custom web design to achieve amazing results!
KEYWORDS & NEGATIVE KEYWORDS
We'll ensure that any keywords you bid on that impact your ad display are carefully analyzed. Our standard practice also uses a efficient negative keyword protocol to deter searchers who are unmotivated from clicking your ads so that your ideal customers are visiting your website and helping your New Orleans firm exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial setup to continued optimization and monitoring, your account will knock your socks off with its ridiculous level of lead generation. If your market is the city of New Orleans or around the world, Legnd delivers.
STEP
ONE
01.

RESEARCH

Before we get down to the nitty gritty of strategizing your account, we begin with a research phase. Our research may take us in a number of various channels based upon the needs of your firm, our team spends a lot of time gaining a deep understanding of your industry's current climate, your relevant competitors, and any current economic predictions affecting your industry. And that's why we are one of the most respected design and digital marketing firms in New Orleans.
STEP
TWO
02.

STRATEGY

Integrating Legnd know-how with our in-depth research centered around your industry and business allows us to formulate the right path forward for your Adwords account. Because we are set on delivering top service to our customers, we include everything we learn into our framework, including your marketing goals, your competitive arena, future trends that may affect your industry.
STEP
THREE
03.

EXECUTION

After developing a research-driven strategy for your Adwords / Google Ads account, we'll begin building out the account for your New Orleans firm. This setup is vital, because it lets us more accurately target consumers while maximizing budget optimization. Your keywords, negative keywords, ad copy, ad extensions, and other campaign settings will be fine tuned to assist in providing you with the most robust lead generation at a reasonable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

Once your ads begin running, we collect the data that's relevant to your campaign performance. Analyzing key performance indicators (KPIs) gives us the intel to determine how well your account is doing and will allow us to provide you with detailed reports. You'll always be completely in touch with the results your Adwords account is delivering because that's just the way we roll here at Lengd.
STEP
FIVE
05.

OPTIMIZE

Our analysis and reporting is only a small portion of the work we'll be doing after your ads are live. Optimization and improvement will create the framework of your ongoing Adwords strategy. Ad extensions, negative keywords, ad copy, individual keyword bids, and many other campaign metrics will be closely monitored and optimized.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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