GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Implementing an effective Adwords, or Google Ads, account capable of supporting a high conversion rate is vital to ensure that your firm's marketing dollars are used in a sensible manner. You want to feel confident about the return on investment your spending produces. The Legnd PPC team is Certified by Google and possesses valuable expertise. We can help you reach the right people in and around New Orleans and throughout the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads (Adwords) accounts only perform at the success level your conversion rate allows. Legnd uses digital marketing strategies to analyze your rate of conversion to ensure that your dollars are working for you.
TARGETING & SCHEDULING
Smart utilization of ad scheduling, regional and demographic targeting, and other settings can have a positive impact on account performance and results.
AD EXTENSIONS
Supporting your ads with additional information draws in a higher quality of leads and helps your ads perform better. We'll carefully create extensions that will typically increase the campaign's conversion rate. We have the ability to tie PPC in with an off the charts SEO strategy and outstanding web design to get you outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
We make sure keywords that your firm bids on to make your ad display are carefully researched. We will also integrate a robust strategy utilizing negative keywords to keep non-motivated searchers from clicking your ads so your ideal customers are visiting your website and boosting the performance of your Houston business.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From the very beginning of your process with us to continuing account optimization, your Adwords account will evolve into an unbelievable resource for lead generation. If your market is the city of New Orleans or is more international in scope, Legnd delivers.
STEP
ONE
01.

RESEARCH

Before we get down to the nitty gritty of strategizing your account, we begin with a research phase. Initial research can lead us in a million different directions determined by the needs of your firm, we always place an emphasis on understanding your industry's current climate, your relevant competitors, and the current trends and projections for your specific industry. That’s why we’re one of the most sought-after SEO and web design firms in New Orleans.
STEP
TWO
02.

STRATEGY

Integrating Legnd know-how with our our intensive research centered around your industry and business give us what we need to develop the right path forward for your Google Ads account. Because our standard is producing high-quality internet marketing services, we integrate everything we have learned into our framework, including your marketing goals, what the competitive arena looks like, projections for your industry's economic future.
STEP
THREE
03.

EXECUTION

Once we develop our analytical strategy for your account, we get started building the campaign for your New Orleans company. The structure of your account is extremely important, as it allows us to efficiently reach your target market while getting the biggest bang for your buck. The developed keywords, ad copy, ad extensions, and negative keywords, along with other campaign settings will be fine tuned to give you the most possible leads at a reasonable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the moment your ads begin running, we begin the collection of data that reflects your Adwords account performance. Key performance indicators (KPIs) analysis will give us the intel to determine how your account is performing and will allow us to provide you with detailed reports. We provide you with the means to be completely in touch with your Google Ads account performance because that’s just part of Legnd’s full-service web design ethos.
STEP
FIVE
05.

OPTIMIZE

Comprehensive reporting and analysis is just the beginning of the work we'll be doing once your ads are up and running. Non-stop improvement will comprise the foundation for your ongoing Adwords strategy. Keyword bids, ad copy, ad extensions, negative keywords, and many other campaign metrics will be closely monitored and optimized.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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