GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Strategizing an effective Adwords, or Google Ads, account that you can count on for conversion is important when you want to make sure your firm's marketing dollars are used in a sensible manner. After all, you should feel positive about the ROI the money spent has on your revenue. Our PPC / marketing team is Certified by Google and possesses valuable expertise. We can help you reach the right people in and around Houston and around the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads / Adwords account performs at the level of your conversion rate. Legnd uses digital marketing strategies to meticulously follow your conversion rate to ensure that your dollars are working for you.
TARGETING & SCHEDULING
Making smart use of ad scheduling, regional and demographic targeting, and other settings can have a positive impact on account performance and results.
AD EXTENSIONS
Supporting info on your ads draws in a higher quality of leads and helps your ads perform better. Our creative Adwords extensions are geared toward the overall improvement of your conversion rate. We have the ability to tie PPC in with next level SEO strategies and outstanding web design to produce outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
We'll ensure that any keywords you bid on for your ad display are carefully analyzed. We'll also implement a efficient negative keyword strategy to thwart non-motivated visitors from clicking on your ads so the right people are visiting your site and helping your Houston firm exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial setup to ongoing optimization and monitoring, your Adwords account will evolve into an unbelievable resource for lead generation. If your reach is the Houston market or even more expansive, you can count on us.
STEP
ONE
01.

RESEARCH

Before we get down to the nitty gritty of strategizing your account, we start with some research. Initial research can lead us in a million different directions based on your desired outcomes, we drill down to truly get a grasp of relevant industry data, your competitors, and future trends that may affect your industry. This level of dedication is why we are one of the most in-demand internet marketing and SEO companies in Houston.
STEP
TWO
02.

STRATEGY

Making use of our years of experience, along with exhaustive research centered around your industry and business allows us to expertly develop the best strategy for your Adwords account. Because our standard is providing top service to our customers, we'll be incorporating this gained knowledge into your account strategy, including your marketing goals, what the competitive arena looks like, any current economic predictions affecting your industry.
STEP
THREE
03.

EXECUTION

After developing a research-driven strategy for your Adwords account, we get moving with building out the account for your Houston company. The build-out for your account is essential, because it lets us effectively reach your key demographics while optimizing your budget. The developed keywords, ad copy, ad extensions, and negative keywords, along with other campaign settings will be fine tuned to help you get the most possible leads at the most efficient cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the minute your ads start running, we collect the data that's relevant to your account performance. The analysis of key performance indicators (KPIs) gives us the information necessary to determine how well the campaign is performing and allows us to give you meaningful reports. We provide you with the means to be completely in touch with your Google Ads account performance because that's the level of service that Legnd delivers.
STEP
FIVE
05.

OPTIMIZE

Our analysis and reporting is just a sliver of the work we'll be doing after your ads start running. Continual optimization of your account will comprise the foundation for your ongoing strategy. Ad extensions, negative keywords, ad copy, individual keyword bids, and other data points will be adjusted on an ongoing basis.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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