GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Creating and managing a results-driven Google Ads (formerly known as Adwords) campaign that is sure to convert is important when you want to make sure your marketing spends are put to work in a reasonable way. You want to feel confident about the ROI your marketing spend provides to your bottom line. Our PPC / marketing team is Certified by Google and has tons of experience. We can put you in touch with key people in Dallas and around the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads (Adwords) account can only perform at the success level your conversion rate allows. Legnd uses digital marketing strategies to meticulously follow your conversion rate to make sure your marketing spend is justified.
TARGETING & SCHEDULING
Data-driven use of ad scheduling, regional and demographic targeting, and more settings can cause a significant and positive boost to the overall results of your account.
AD EXTENSIONS
Supporting info on your ads attracts better leads and helps your ads perform better. Our carefully crafted ad extensions will typically increase the campaign's conversion rate. The Legnd team can integrate PPC with next level SEO strategies and web design to help you get the results of your dreams!
KEYWORDS & NEGATIVE KEYWORDS
We'll ensure that any keywords you bid on to make your ad display are carefully analyzed. We'll also implement a robust strategy utilizing negative keywords to thwart non-motivated visitors from clicking on your ads so the right people are visiting your site and helping your Houston company exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial research to ongoing account optimization, your Adwords / Google Ads account will knock your socks off with its ridiculous level of lead generation. Whether your desired reach is within Dallas or is more international in scope, Legnd delivers.
STEP
ONE
01.

RESEARCH

Prior to building your account strategy, our first step is some intensive research. Our research may take us in a million different directions based upon your specific needs, we always place an emphasis on understanding relevant industry data, your competitors, and projections for your industry's economic future. And that's why we are one of the most respected design and digital marketing firms in Dallas.
STEP
TWO
02.

STRATEGY

Combining our expertise with our intensive research focused on your business and industry give us what we need to formulate the optimal strategy for your Adwords account. Because our standard is providing high-quality digital marketing services, we include everything we have learned into our framework, including your marketing goals, your competition, the current trends and projections for your specific industry.
STEP
THREE
03.

EXECUTION

After developing a research-driven strategy for the Google Ads account, we get moving with building out the account for your Dallas company. The structure of your account is extremely important, as it will enable us to efficiently reach your target market while maximizing budget optimization. Your ad extensions, ad copy, keywords, and negative keywords, along with other settings will be adjusted to provide your business with the most possible leads at a reasonable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

Once your ads begin running, we start our data collection to measure your Google Ads account performance. Analyzing key performance indicators (KPIs) gives us the intel to determine how the campaign is performing and allows us to give you reports that are useful. You'll always be completely in touch with your account performance because this is, after all, YOUR business!
STEP
FIVE
05.

OPTIMIZE

Analyzing your data and reporting trends is just a sliver of what we'll be working on upon the launch of your ads. Non-stop improvement will be the foundation for your ongoing strategy. Ad extensions, negative keywords, ad copy, individual keyword bids, and a host of other settings will be closely monitored and optimized.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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