GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Managing a results-driven Adwords, or Google Ads, account that is sure to convert is vital to ensure that your ad purchases are used in a sensible manner. After all, you should feel confident about the monetary results your marketing spend provides to your bottom line. The PPC team at Legnd is Google Certified and able to handle any size spend. We can help you build connections in and around Dallas and across the globe!
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads / Adwords accounts only perform at the level of your conversion rate. Legnd uses digital marketing strategies to analyze your rate of conversion and determine if your current marketing budget makes sense.
TARGETING & SCHEDULING
Making smart use of ad scheduling, regional and demographic targeting, and additional strategies can make all the difference in the overall results of your account.
AD EXTENSIONS
Supporting your ads with additional information will result in higher quality leads and raises the level of return from your ads. Our creative Adwords extensions are geared toward the overall improvement of your conversion rate. We are able to merge PPC in with a sniper-like SEO strategy and outstanding web design to achieve amazing results!
KEYWORDS & NEGATIVE KEYWORDS
We'll ensure that any keywords you bid on for your ad display are fully researched. We will also integrate a dynamic strategy utilizing negative keywords to keep non-motivated searchers from clicking on your ads so your target customers are the ones visiting your site and helping your Houston company exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial setup to continued optimization and monitoring, your Google Ads account will become the lead generation tool of your dreams. If your reach is the Dallas market or even more expansive, Legnd delivers.
STEP
ONE
01.

RESEARCH

Prior to building your account strategy, we start with some research. While our research takes us in a number of various channels determined by the needs of your firm, our team spends a lot of time gaining a deep understanding of relevant industry data, your competitors, and projections for your industry's economic future. This level of dedication is why we are one of the most in-demand internet marketing and SEO companies in Dallas.
STEP
TWO
02.

STRATEGY

Combining our expertise with in-depth research focused on your business and industry give us what we need to develop the best strategy for your Adwords account. Because Legnd is committed to providing the best marketing results, we integrate what we learn into our framework, incorporating your goals, the particulars of the competitive market, projections for your industry's economic future.
STEP
THREE
03.

EXECUTION

Once we develop our analytical strategy for the Google Ads account, we'll begin building out the account for your firm in Dallas. This setup is vital, because we can then effectively reach your key demographics while maximizing budget optimization. The developed keywords, ad copy, ad extensions, and negative keywords, along with other campaign settings will be fine tuned to assist in providing you with dynamic lead generation at a sustainable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the very start of your ad run, we collect the data that's relevant to your account performance. Analyzing key performance indicators (KPIs) gives us the intel to determine how your account is doing and will allow us to give you meaningful reports. We provide you with the means to be completely in touch with your Google Ads account performance because that's just the way we roll here at Lengd.
STEP
FIVE
05.

OPTIMIZE

Analyzing your data and reporting trends is just a sliver of the work we'll be doing upon the launch of your ads. Continual optimization of your account will comprise the foundation for your ongoing Adwords strategy. Individual keyword bids, ad extensions, ad copy, negative keywords, and many other campaign metrics will be adjusted as needed.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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