GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Strategizing an efficient Adwords (also called Google Ads) campaign capable of supporting a high conversion rate is a key factor to ensure that your marketing dollars are put to work in a reasonable way. You want to feel good about the return on investment your marketing budget provides to your overall financial success. Our PPC / marketing team is Certified by Google and able to handle any size spend. We can assist you with reaching your clients / customers in Baton Rouge and across the globe!
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Google Ads - or Adwords - account can only perform at the level of your conversion rate. Legnd uses digital marketing strategies to analyze your rate of conversion to ensure that your dollars are working for you.
TARGETING & SCHEDULING
Making smart use of ad scheduling, regional and demographic targeting, and other settings can make a world of difference to your account's overall performance.
AD EXTENSIONS
Additional information that supports your ads attracts better leads and helps your ads perform better. We methodically craft extensions that are geared toward the overall improvement of your conversion rate. We can team PPC with a sniper-like SEO strategy and web design to get you outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
The keywords you bid on for ad display are carefully studied. We will also integrate a efficient negative keyword protocol to discourage visitors who aren't motivated from clicking your ads so that your ideal customers are visiting your website and helping your Baton Rouge company exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From the very beginning of your process with us to ongoing optimization and monitoring, your Adwords account will become the lead generation tool of your dreams. Whether your target market is Baton Rouge or around the world, Legnd delivers.
STEP
ONE
01.

RESEARCH

Before we begin to fully strategize your account, we spend time researching. Research can take us in a number of different directions based on your particular marketing needs, our team spends a lot of time gaining a deep understanding of your industry's current climate, your relevant competitors, and projections for your industry's economic future. Which makes it no surprise that we're one of the top-rated internet marketing and SEO companies in Baton Rouge.
STEP
TWO
02.

STRATEGY

Combining our expertise with our intensive research centered around your industry and business give us what we need to craft the optimal strategy for your account. Because our standard is delivering the best service to our customers, we include what we learn into our framework, especially your desired outcomes, your competition, the current trends and projections for your specific industry.
STEP
THREE
03.

EXECUTION

After the conclusion of our research and strategy development for your Adwords / Google Ads account, we start building the campaign for your Baton Rouge based business. This setup is vital, because we can then successfully target your customers while getting the biggest bang for your buck. The developed keywords, ad copy, ad extensions, and negative keywords, and other metrics will be adjusted to give you the most robust lead generation at the most efficient cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the very start of your ad run, we'll be collecting data regarding your Adwords account performance. The analysis of key performance indicators (KPIs) provides us with the insight to determine how your account is doing and will allow us to furnish actionable reports. You'll always be completely in touch with your account performance because that's the level of service that Legnd delivers.
STEP
FIVE
05.

OPTIMIZE

Studying your reports and trend analytics is only a small portion of what we'll be working on once your ads are up and running. Non-stop improvement will comprise the foundation for your ongoing strategy. Keyword bids, ad copy, ad extensions, negative keywords, and other data points will be adjusted on an ongoing basis.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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