GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Implementing an effective Adwords, or Google Ads, account that you can count on for conversion is important to ensure that your ad purchases are put to good use. You need to feel confident about the monetary results your marketing spend provides to your bottom line. Our pay-per-click team is Google Certified and possesses valuable expertise. We can put you in touch with key people in Baton Rouge and around the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads (Adwords) account performs at the level of your conversion rate. We use our internet marketing expertise to analyze your rate of conversion and determine if your current marketing budget makes sense.
TARGETING & SCHEDULING
Data-driven use of ad scheduling, demographic targeting, regional targeting, and other settings can make a world of difference to your account's overall performance.
AD EXTENSIONS
Additional information that supports your ads attracts better qualified leads and raises the level of return from your ads. Our creative Adwords extensions will typically increase the campaign's conversion rate. The Legnd team can integrate PPC with next level SEO strategies and custom web design to produce outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
The keywords you bid on that impact your ad display are carefully studied. We will also integrate a robust strategy utilizing negative keywords to discourage visitors who aren't motivated from clicking on your ads so your target customers are the ones visiting your site and your Houston business always outperforms the competition.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From initial research to continued optimization and monitoring, your Google Ads account will knock your socks off with its ridiculous level of lead generation. If your market is the city of Baton Rouge or around the world, we've got you.
STEP
ONE
01.

RESEARCH

Before we begin to fully strategize your account, we start with some research. Initial research can lead us in a million different directions determined by your particular marketing needs, we always place an emphasis on understanding your competition, current industry trends, and any current economic predictions affecting your industry. Which makes it no surprise that we're one of the top-rated web design and SEO companies in Baton Rouge.
STEP
TWO
02.

STRATEGY

Combining our expertise with in-depth research about your business and your industry lets us expertly develop the optimal strategy for your Adwords account. Because we are set on providing optimal digital marketing services, we will be sure to incorporate this gained knowledge into our roadmap, including your marketing goals, your competitive arena, any current economic predictions affecting your industry.
STEP
THREE
03.

EXECUTION

Once we develop our analytical strategy for the Google Ads account, we get moving with building out the account for your Baton Rouge firm. This setup is vital, because it lets us efficiently reach your target market while optimizing your budget. Your keywords, negative keywords, ad copy, ad extensions, and other metrics will be fine tuned to assist in providing you with dynamic lead generation at a sustainable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the minute your ads start running, we collect the data that's relevant to your campaign performance. Analyzing key performance indicators (KPIs) will give us the insight to evaluate how the account is performing and allows us to give you reports that are useful. You'll always be completely in touch with the results your Adwords account is delivering because that's the level of service that Legnd delivers.
STEP
FIVE
05.

OPTIMIZE

Comprehensive reporting and analysis is only a small portion of the work we'll be doing once your ads are up and running. Optimization and improvement will comprise the foundation for the ongoing plan we craft for your firm. Ad extensions, negative keywords, ad copy, individual keyword bids, and other data points will be adjusted as needed.

Get In Touch

LET'S BRING YOUR
PROJECT TO LIFE

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